Trademark class for e-commerce & online store

The primary class is Class 35 (Advertising, business & retail). Retail, wholesale, e-commerce, and marketplace services. Many e-commerce & online store businesses also file in Class 42, Class 39 to cover the full brand.

Often, yes. A trademark only protects the goods and services in the classes you file. If an e-commerce or online-retail business sells products and also retails them online, those can be different classes — Class 35, Class 42, Class 39. You can cover them all in one multi-class application, but each class adds its own government fee.

The government fee is ₹4,500 per class for an individual, startup, or small enterprise (e-filing), and ₹9,000 per class for companies and other applicants. So filing in 3 classes costs 3 × that per-class fee. Use the Trademark Fee Calculator to total it for your applicant type.

Before you file, run a conflict check against the Indian Trade Marks Registry in your class to see if an identical or similar mark already exists. Filing a name that conflicts with an earlier mark risks objection or opposition — and the loss of your fee.